{"id":10399,"date":"2021-11-23T05:02:25","date_gmt":"2021-11-23T13:02:25","guid":{"rendered":"https:\/\/seamless.partners\/napa-winery-twitter-tuesday-11-23-2021\/"},"modified":"2021-11-23T05:02:25","modified_gmt":"2021-11-23T13:02:25","slug":"napa-winery-twitter-tuesday-11-23-2021","status":"publish","type":"post","link":"https:\/\/wp.pixie.digital\/seamless-partners\/napa-winery-twitter-tuesday-11-23-2021\/","title":{"rendered":"Napa Winery Twitter Tuesday – 11\/23\/2021"},"content":{"rendered":"\n
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From 11\/9\/21 to 11\/23\/21<\/h5>\n \n \n

We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better.<\/p>\n \n <\/div>\n \n \n

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Links<\/h5>\n \n \n \n \n \n \n \n \n
\n Napa Wineries Twitter Tuesday Archive<\/a>\n <\/td>\n <\/tr>\n \n
\n Napa Wineries Archive<\/a>\n <\/td>\n <\/tr>\n \n
\n Social Analytics Archive<\/a>\n <\/td>\n <\/tr>\n \n <\/tbody>\n <\/table>\n \n <\/div>\n \n<\/div>\n\n\n
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At Seamless.Partners, we work hard to make sure our information is valuable to you and your colleagues. \n If you can think of something we should change or add, please let us know. \n \n Get in Touch\n <\/a>\n <\/p><\/div>\n\n\n

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Twitter Biggest Movers<\/h4>\n\n\n

This section shows which organizations had the largest change in the number of twitter followers over this time period. The positive change may be caused by their tweets or other marketing programs such as events<\/p>\n\n\n

Biggest Change in Twitter Followers<\/h5>\n\n\n\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n
\n Top Mover<\/span>\n <\/td>\n \n Tweet Count<\/span>\n <\/td>\n \n Past Followers<\/span>\n <\/td>\n \n Current Followers<\/span>\n <\/td>\n \n Change<\/span>\n <\/td>\n <\/tr>\n <\/thead>\n
\n \n St. Clement Vineyards<\/a>\n \n <\/td>\n \n 1<\/span>\n <\/td>\n \n 1058<\/span>\n <\/td>\n \n 1071<\/span>\n <\/td>\n \n +1.2%<\/span>\n <\/td>\n <\/tr>\n \n
\n \n Stags Leap Wine Cellars<\/a>\n \n <\/td>\n \n 1<\/span>\n <\/td>\n \n 2183<\/span>\n <\/td>\n \n 2203<\/span>\n <\/td>\n \n +0.9%<\/span>\n <\/td>\n <\/tr>\n \n
\n \n Pride Mountain Vineyards<\/a>\n \n <\/td>\n \n 4<\/span>\n <\/td>\n \n 976<\/span>\n <\/td>\n \n 982<\/span>\n <\/td>\n \n +0.6%<\/span>\n <\/td>\n <\/tr>\n \n
\n \n Spottswoode Estate Vineyard & Winery<\/a>\n \n <\/td>\n \n 1<\/span>\n <\/td>\n \n 1037<\/span>\n <\/td>\n \n 1042<\/span>\n <\/td>\n \n +0.5%<\/span>\n <\/td>\n <\/tr>\n \n
\n \n Brandlin Vineyard<\/a>\n \n <\/td>\n \n 2<\/span>\n <\/td>\n \n 659<\/span>\n <\/td>\n \n 662<\/span>\n <\/td>\n \n +0.5%<\/span>\n <\/td>\n <\/tr>\n \n
\n \n Conn Creek Winery<\/a>\n \n <\/td>\n \n 0<\/span>\n <\/td>\n \n 278<\/span>\n <\/td>\n \n 279<\/span>\n <\/td>\n \n +0.4%<\/span>\n <\/td>\n <\/tr>\n \n
\n \n Charles Krug<\/a>\n \n <\/td>\n \n 14<\/span>\n <\/td>\n \n 2799<\/span>\n <\/td>\n \n 2806<\/span>\n <\/td>\n \n +0.3%<\/span>\n <\/td>\n <\/tr>\n \n
\n \n Robert Biale Vineyards<\/a>\n \n <\/td>\n \n 11<\/span>\n <\/td>\n \n 1371<\/span>\n <\/td>\n \n 1374<\/span>\n <\/td>\n \n +0.2%<\/span>\n <\/td>\n <\/tr>\n \n
\n \n Corison Winery<\/a>\n \n <\/td>\n \n 9<\/span>\n <\/td>\n \n 4683<\/span>\n <\/td>\n \n 4693<\/span>\n <\/td>\n \n +0.2%<\/span>\n <\/td>\n <\/tr>\n \n
\n \n Parallel Napa Valley<\/a>\n \n <\/td>\n \n 2<\/span>\n <\/td>\n \n 2062<\/span>\n <\/td>\n \n 2066<\/span>\n <\/td>\n \n +0.2%<\/span>\n <\/td>\n <\/tr>\n \n <\/tbody>\n<\/table>\n\n\n
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Twitter Biggest Movers' Tweets<\/h4>\n\n\n

This section shows the top tweets of the organizations with the largest change in the number of twitter followers. The tweets below may have had some impact on the positive change in followers.<\/p>\n\n\n

Charles Krug<\/h5>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Charles Krug<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 2806<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 4<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Congratulations to our fellow award winners. Thank you for this significant honor. https:\/\/t.co\/Xr8j9yJjee<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Charles Krug<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 2806<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 3<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n We are thrilled to be named the Top Art and Culture Destination for Wineries in the World. Our commitment to the Ar https:\/\/t.co\/CyZfSNUbn1<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Charles Krug<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 2806<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 2<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Its a beautiful time of year to explore our historic estate. The harvest season is over and everything is a little https:\/\/t.co\/KIiwxxTh3H<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Charles Krug<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 2806<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 1<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Can you believe that were in the home stretch of 2021? We think the best way to survive a busy holiday season is w https:\/\/t.co\/3W8u1wljPr<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Charles Krug<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 2806<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 1<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n @TeeRexradio @sonomawineguy Thank you!<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
Corison Winery<\/h5>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Corison Winery<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 4693<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 4<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Fall Holiday Wines – Order by 18 November\nThanksgiving is fast approaching with Hanukkah on its heels, &amp; we want t https:\/\/t.co\/nMB3z0D7fN<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Corison Winery<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 4693<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 2<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Thanks, @konstbaum, for presenting the 2018 Corison Napa Valley Cabernet Sauvignon across Europe on your California https:\/\/t.co\/p07pt8kOjn<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Corison Winery<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 4693<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 2<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n We're excited to release the 2018 Corison Sunbasket Vineyard Cabernet Sauvignon. https:\/\/t.co\/oU9AXIXBfq https:\/\/t.co\/Rly1uQYGBS<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Corison Winery<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 4693<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 1<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Today is the last day to order wine to receive in time for your fall holidays! https:\/\/t.co\/nBtLuRBz4q https:\/\/t.co\/njjytuRZJn<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Corison Winery<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 4693<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 1<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Fall Holiday Wines – order by 18 November\nBig bottles are perfect for your upcoming family gatherings. At almost https:\/\/t.co\/jZPiGYxCoY<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
Parallel Napa Valley<\/h5>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Parallel Napa Valley<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 2066<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 0<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Just posted a photo @ Brasswood Napa Valley https:\/\/t.co\/POpIotrhXQ<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Parallel Napa Valley<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 2066<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 0<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Just posted a photo @ The Napa Valley https:\/\/t.co\/45YLxGbIRG<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
Pride Mountain Vineyards<\/h5>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Pride Mountain Vineyards<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 982<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 3<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Fall is in the air and the leaves are changing colors, signifying the end of a great growing season. https:\/\/t.co\/nCPOPoyr0w<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Pride Mountain Vineyards<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 982<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 2<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Our crew know how to do it right! Eliza brought in some lobstah and oysters from Maine, while the wine team opened https:\/\/t.co\/BpxCbMitrN<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Pride Mountain Vineyards<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 982<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 1<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n The holiday season is upon us! It's the perfect time to bring out those beautiful large formats you've been careful https:\/\/t.co\/6oJxvRut72<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Pride Mountain Vineyards<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 982<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 0<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Meet our Multimedia Designer and third-generation Pride family member, Kathryn Bryan! Working at Pride Mountain Vin https:\/\/t.co\/B4Kp67Za2C<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
Robert Biale Vineyards<\/h5>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Robert Biale Vineyards<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 1374<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 3<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Happy #NationalZinfandelDay!! \nJoin Bob &amp; Tres TODAY on Instagram Live at 3:30PM PST to celebrate National Zinfand https:\/\/t.co\/p0hq9vYIcH<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Robert Biale Vineyards<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 1374<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 2<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Day 9 of #12DaysofZin: "Where did Zinfandel originate from? Also, who is the person responsible and noted for disco https:\/\/t.co\/8qPK9be4aG<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
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\n Company:<\/span>\n <\/td>\n \n Robert Biale Vineyards<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 1374<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 2<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Day 7 of #12DaysofZin: "What vineyard have we sourced from the longest?"\nFalleri Vineyard in Calistoga, planted in https:\/\/t.co\/GMfuzST06T<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
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\n Company:<\/span>\n <\/td>\n \n Robert Biale Vineyards<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 1374<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 2<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Day 4 of #12DaysofZin was a winemaking question from Tres. "What two methods do we use for extracting color and tan https:\/\/t.co\/Wexgdk4Yht<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Robert Biale Vineyards<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 1374<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 1<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Day 11 of #12DaysofZin!\nHow did Aldo sell his wine and what did the old Italians call it? The answer is Party Line https:\/\/t.co\/u9RksQBU6M<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
St. Clement Vineyards<\/h5>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n St. Clement Vineyards<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 1071<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 2<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n Were pleased to announce TWE has acquired the highly acclaimed Frank Family Vineyards in Napa, California. This is https:\/\/t.co\/XrEhGWJ3db<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
Stags Leap Wine Cellars<\/h5>\n\n\n
\n\n\n\n \n \n \n \n \n
\n Company:<\/span>\n <\/td>\n \n Stags Leap Wine Cellars<\/span>\n <\/td>\n <\/tr>\n
\n Company Followers:<\/span>\n <\/td>\n \n 2203<\/span>\n <\/td>\n <\/tr>\n
\n Retweets:<\/span>\n <\/td>\n \n 0<\/span>\n <\/td>\n <\/tr>\n \n
\n Tweet Text:<\/span>\n <\/td>\n \n The @StagsLeapAVA has released its annual Appellation Collection with 16 critically acclaimed 2018 wines, including https:\/\/t.co\/v6JxG05Pl1<\/span>\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table>\n\n\n
\n\n\n
\n \n
\n \n \n Home\n <\/a>\n \n <\/div>\n \n \n
\n \n \n Thoughts\n <\/a>\n \n <\/div>\n \n \n
\n \n \n Stories\n <\/a>\n \n <\/div>\n \n \n
\n \n \n Analytics\n <\/a>\n \n <\/div>\n \n \n
\n \n \n Clients\n <\/a>\n \n <\/div>\n \n \n
\n \n \n About\n <\/a>\n \n <\/div>\n \n \n
\n \n \n Get in Touch\n <\/a>\n \n <\/div>\n \n<\/div>\n\n","protected":false},"excerpt":{"rendered":"

From 11\/9\/21 to 11\/23\/21 We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better. Links Napa Wineries Twitter Tuesday Archive Napa Wineries Archive Social Analytics Archive At Seamless.Partners, we work hard to make sure our … <\/p>\n

Read More<\/a><\/div>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_molongui_main_author":["user-2"],"_molongui_author":["user-2"]},"categories":[143,155,142],"tags":[],"featured_image_src":null,"author_info":{"display_name":"Dave Kearney","author_link":"https:\/\/wp.pixie.digital\/seamless-partners\/author\/keoka-io\/"},"yoast_head":"\nNapa Winery Twitter Tuesday - 11\/23\/2021 - Seamless.Partners<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wp.pixie.digital\/seamless-partners\/napa-winery-twitter-tuesday-11-23-2021\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Napa Winery Twitter Tuesday - 11\/23\/2021 - Seamless.Partners\" \/>\n<meta property=\"og:description\" content=\"From 11\/9\/21 to 11\/23\/21 We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better. Links Napa Wineries Twitter Tuesday Archive Napa Wineries Archive Social Analytics Archive At Seamless.Partners, we work hard to make sure our ... 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